The cost of missed calls
Every missed call is a job that goes to whoever answers next. Most local service businesses miss a real share of their inbound calls, almost nobody who hits voicemail leaves a message, and the customer who cannot reach you simply dials the next name on the page. This is the money math of the phone: what each missed call is worth, where the revenue leaks, and why the business that answers first wins.
Do customers leave a voicemail when a contractor does not answer?
Almost nobody does. Fewer than 3% of callers who hit voicemail leave a message, and the rest dial the next business. Here is where your missed call really goes, and what it takes to catch it.
What percentage of calls do home service businesses actually miss?
Only 55% of home services callers reach a live person, and for owner-operators the real number is worse. Here is the true miss rate, the four reasons calls slip through, and why missing one usually hands the job to a competitor.
How much are missed calls costing your roofing, HVAC, or plumbing business?
Only 55% of home-services callers reach a live person, and for an owner-operator out on a job it is worse. Fewer than 3% of voicemail-bound callers leave a message. The math on what each missed call actually costs is uglier than most owners realize. Real numbers, real sources, and a calculator you can run on your own business.